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“They were working for their companies, but their companies weren’t working for them”

posted 208 days ago

BIg Enough

Chances are, that if you are an entrepreneur, you have felt this way at one point or another. All you have done for a long time is invest in your business: time, money, effort, indeed everything that you could. All you have wanted from it is to reward you with satisfaction. And yet, something, somewhere… read more »

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A Truck on Twitter?

posted 244 days ago

Twitter

Last week, I happened to be walking around the city with a visiting friend from Hongkong, when I came across a dessert truck, parked right up on our street. Now, there are a million and a half food trucks in Manhattan, and atleast a few thousand are dessert trucks. Nothing new. Except that this one… read more »

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Are you writing for Search Engines?

posted 245 days ago

Pooja Ganeriwala

Content creators will tell you how most people these days tend to assume that ‘if it is written for the web, it must be optimized.’ I have personally encountered that situation almost each time I am in discussion with a potential client and it leaves me feeling quite sad. I have never been a huge… read more »

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Social media marketing is like dating

posted 250 days ago

Pooja Ganeriwala

Last week, Twitter CEO Dick Costolo announced to the press that there are now 50 million active users who log in to the micro-blogging site every day and twice that number that logs in once a month. Impressive until you in put in perspective that this is less than 50% of the total number of… read more »

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