Jiyo India, a food chain that makes its customers workout for extra cheese!
Jiyo India is a food brand selling healthy snacks like sandwiches, salads, soups, shakes, organic juices by setting up counters at corporate cafeterias, in a format very similar to the concept of QSR (Quick Service Restaurant). Jiyo India was started by an IT engineer turned entrepreneur, Pankaj Judge. But unlike his counterparts from the field of IT, Pankaj decided to transform his interest into a business, rather than venture into software development.






