Author Archives: Rohit Dadwal

About Rohit Dadwal

Rohit Dadwal is the Managing Director of the Mobile Marketing Association (MMA) Asia Pacific Limited. Rohit oversees the MMA’s activities in Asia Pacific, managing the operations out of its regional headquarters in Singapore. Rohit has extensive expertise in the economics of mobile, direct and digital marketing, consumer privacy and the government regulation of markets. A highly visible industry advocate with over 17 years of experience in the internet, digital and mobile spheres. An enthusiastic evangelist of mobile marketing, Rohit sits on the board of the Digital Advertising Alliance (DAA) and is an Advisor for the Internet and Mobile Marketing Association of the Philippines (IMMAP) and IDBYTE. Rohit also sits on numerous corporate advisory boards of MMA’s member companies.

Making Magic with Mobile Phones

| 566 days ago

Near field communication could revolutionise how you use your mobile phone By Rohit Dadwal, Managing Director, Mobile Marketing Association Asia Pacific Limited It might sound like something out of Harry Potter, or a scene from a science fiction film: soon, mobile device users will be able to pay for goods simply by waving their devices [...] Read More

Monetizing the App Store

| 607 days ago

Making money from apps is the next challenge in the mobile space By Rohit Dadwal, Managing Director, Mobile Marketing Association Asia Pacific Limited Applications are the next big thing in the world of mobile. Small, agile programs that add to the functionality of mobile phone and other mobile devices like tablets, these applications, or apps for short, [...] Read More